Market & Audience Intelligence
English / Pricing for international market and audience research

Project pricing

Pricing for international market and audience research

Project fees reflect the decision at stake, the number of markets and audiences involved, the depth of evidence required, and the amount of fieldwork needed.

Discuss the taskRequest a scope estimate

PROJECT PRICING

Choose the scope that matches the decision at stake

Lean scope means one market, limited segments, existing data and no complex recruiting. Typical scope is the recommended level for a normal project and complete decision brief. Expanded scope covers multiple markets or segments, harder recruiting, stakeholder workshops or deeper evidence requirements.

Select pricing region

MARKET-ALIGNED RANGE

Market & Audience Snapshot

Good for one market, limited segments and existing data when the team needs quick decision framing before a landing page, campaign or product bet.

2-3 business days
Lean scope$3,000one market, limited segments, existing data, no complex recruiting.
Typical scope$4,500recommended level for a normal project and complete decision brief.
Expanded scope$6,000multiple markets or segments, harder recruiting, workshops or deeper evidence requirements.

Typical fit

Quick decision framing, desk research, audience and offer risk scan, and first-step clarity before a landing page, campaign or product bet.

What the client gets

  • priority segments and buying situations
  • market and offer risk scan
  • first-message hypotheses
  • questions for the next validation step

Final quote depends on audience seniority, recruitment difficulty, number of markets and synthesis depth.

Explore Snapshot

MARKET-ALIGNED RANGE

Market & Offer Diagnostic

Recommended for a normal international project where the team needs a complete decision brief and sharper offer proof.

5-7 business days
Lean scope$6,000one market, limited segments, existing data, no complex recruiting.
Typical scope$10,000recommended level for a normal project and complete decision brief.
Expanded scope$15,000multiple markets or segments, harder recruiting, workshops or deeper evidence requirements.

Typical fit

For an existing or new offer where the team needs sharper segments, landing-page logic, ad angles, objections and proof requirements.

What the client gets

  • market, audience and offer diagnosis
  • message and proof priorities
  • risk board for the launch decision
  • recommended validation path before traffic

Final quote depends on audience seniority, recruitment difficulty, number of markets and synthesis depth.

Explore Diagnostic

MARKET-ALIGNED RANGE

Audience Research Sprint

For higher-cost decisions with several segments, harder recruiting, stakeholder workshops or deeper evidence requirements.

10-14 business days
Lean scope$15,000one market, limited segments, existing data, no complex recruiting.
Typical scope$25,000recommended level for a normal project and complete decision brief.
Expanded scope$40,000multiple markets or segments, harder recruiting, workshops or deeper evidence requirements.

Typical fit

For higher-cost decisions, multiple buyer segments, qualitative interviews, synthesis and decision artifacts for product or go-to-market direction.

What the client gets

  • audience segments and buying logic
  • interview-backed patterns where scoped
  • barriers, alternatives and proof needs
  • decision artifacts for product and marketing

Final quote depends on audience seniority, recruitment difficulty, number of markets and synthesis depth. External respondent recruitment, incentives, panel fees, translation and travel are quoted separately when required.

Explore Research Sprint

MARKET-ALIGNED RANGE

Market & Audience Snapshot

Good for one market, limited segments and existing data when the team needs quick decision framing before a landing page, campaign or product bet.

2-3 business days
Lean scope€2,500one market, limited segments, existing data, no complex recruiting.
Typical scope€4,000recommended level for a normal project and complete decision brief.
Expanded scope€5,500multiple markets or segments, harder recruiting, workshops or deeper evidence requirements.

Typical fit

Quick decision framing, desk research, audience and offer risk scan, and first-step clarity before a landing page, campaign or product bet.

What the client gets

  • priority segments and buying situations
  • market and offer risk scan
  • first-message hypotheses
  • questions for the next validation step

Final quote depends on audience seniority, recruitment difficulty, number of markets and synthesis depth.

Explore Snapshot

MARKET-ALIGNED RANGE

Market & Offer Diagnostic

Recommended for a normal international project where the team needs a complete decision brief and sharper offer proof.

5-7 business days
Lean scope€5,000one market, limited segments, existing data, no complex recruiting.
Typical scope€8,500recommended level for a normal project and complete decision brief.
Expanded scope€12,000multiple markets or segments, harder recruiting, workshops or deeper evidence requirements.

Typical fit

For an existing or new offer where the team needs sharper segments, landing-page logic, ad angles, objections and proof requirements.

What the client gets

  • market, audience and offer diagnosis
  • message and proof priorities
  • risk board for the launch decision
  • recommended validation path before traffic

Final quote depends on audience seniority, recruitment difficulty, number of markets and synthesis depth.

Explore Diagnostic

MARKET-ALIGNED RANGE

Audience Research Sprint

For higher-cost decisions with several segments, harder recruiting, stakeholder workshops or deeper evidence requirements.

10-14 business days
Lean scope€12,000one market, limited segments, existing data, no complex recruiting.
Typical scope€20,000recommended level for a normal project and complete decision brief.
Expanded scope€35,000multiple markets or segments, harder recruiting, workshops or deeper evidence requirements.

Typical fit

For higher-cost decisions, multiple buyer segments, qualitative interviews, synthesis and decision artifacts for product or go-to-market direction.

What the client gets

  • audience segments and buying logic
  • interview-backed patterns where scoped
  • barriers, alternatives and proof needs
  • decision artifacts for product and marketing

Final quote depends on audience seniority, recruitment difficulty, number of markets and synthesis depth. External respondent recruitment, incentives, panel fees, translation and travel are quoted separately when required.

Explore Research Sprint
What does Custdev.agency actually do?

We help reduce uncertainty before launch by mapping market context, audience segments, buying situations, alternatives, barriers, offer logic, proof needs and the next validation step.

Is this classical customer development?

Customer interviews can be part of the work, but the service is broader. We start from the business decision and risk, then choose the appropriate research method.

Does AI replace human research?

No. AI accelerates source analysis, clustering and synthesis. Human judgment and direct evidence are used where the decision requires them.

Can this research prove future market demand or conversion?

No. The work reduces uncertainty and clarifies risks. It cannot promise future demand, conversion, revenue, lower acquisition cost, ROI or implementation outcomes.

How are international projects priced?

English projects use market-aligned USD and EUR scope bands. Choose United States or Europe on the pricing page; external recruitment, incentives, panel fees, translation and travel are quoted separately when required.

Continue exploring

FormatMarket & Offer DiagnosticCore diagnostic for segment, offer and proof decisions.LibraryMarket validation articlesPractical guides before building, buying traffic or launching.

Next step

Before launch, test the market logic behind the spend

Send the current product, page, proposal or hypothesis. We will suggest the lightest research format that can reduce the specific risk.

Message on TelegramEmail the brief

No public form is used in this release; Telegram and email are the approved contact paths.